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This website has the following in the web site, "Custom decks and remodeling for Rochester, NY! Dons Custom Decks and Remodeling has provided New York businesses and residents with custom decks and remodeling services for more than 25 years, and we are pleased to say that 85 of our business is from return customers." We viewed that the web page also stated " Our team of contractors specializes in a variety of different services for maintenance, restorationrenovation and new construction projects." It also said " We specialize in Decks, porches, fencing, and basement remodeling. Whether its extra bedroom sp." The header had Decks as the highest ranking search term. It is followed by Rochester decks, deck builders, and pool decks which isn't as ranked as highly as Decks. The next words they uses is Rochester NY. custom decks was included and will not be understood by web crawlers.